The Impact of BRM: How to Measure BRM Performance
When organizations invest in BRM programs, they seek tangible returns and positive impact. However, the strategic nature of BRM often complicates measurement, leaving many organizations grappling with how to gauge its true impact. This webinar provides actionable guidance and best practices to effectively assess the performance and impact of BRM within an organization – and how to communicate that information effectively to management.
Copyright © 2024 Business Relationship Management Institute, Inc. All Rights Reserved. (2024, July). The Impact of BRM: How to Measure BRM Performance: Jeff Warren, President, Barkley Consulting | LIVE RECORDING. This video has been reproduced with the permission of BRM Institute.
