Business Relationship Management (BRM) Fundamentals

An Introduction to BRM

Business Relationship Management (BRM) Fundamentals introduces BRM as a capability, role, and discipline. The class is designed to facilitate an understanding of BRM fundamentals and is open to everyone (at any level and from any role) wanting to learn more about interacting with and/or how to thrive as a BRM professional.

Participants can expect an interactive and lively one-day session, with a high-level introduction to successfully navigate the complexity of BRM.

Topics include:

    • Defining BRM as a capability, role, and discipline
    • Understanding what a BRM does and does not do
    • BRM impact and value – what does BRM bring to an organization?
    • How to communicate BRM and change perceptions and perspectives
    • Learn how the BRM discipline interacts with business partners and IT inside an organization
    • Basic introduction to the different frameworks, processes, and models to bring structure and guidance to BRM

In-person: 1 full day or 2 half-days (in-person or virtual)